Scooter Braun Has Left Music Management – Still in the Music Business

Posted by at 1:03 pm on June 18, 2024


Scooter Braun has exited the music management business.

On Monday, he the announced the news on his Instagram page. He will now focus the roles being a board member of Hybe, and CEO of Hybe America, the South Korea entertainment company.

“After 23 years this chapter as a music manager has come to an end,” he wrote in a lengthy statement. “I was really just 19 years old when I started. So for my entire adult life I played the role of an artist manager on call 24 hours a day, 7 days a week. And for 20 years I loved it. It’s all I had known. But as my children got older, and my personal life took some hits.

“Every client I have had the privilege of working with has changed my life, and I know many of them are just beginning to see the success they deserve,” he continued. “I will cheer for every single one of them.”

Just last week, representatives from Hybe said Braun was no longer managing Ari Grande, but that she was still working with him.

Scooter has made more than a few people upset over the years. Braun bought Big Machine Records in 2019, Taylor Swift’s first label which released her first six records. This move gave Braun ownership of Swift’s master recordings, which he then sold to an investment fund the following year. This is after Swift expressed the desire to buy the rights back. As a result, Swift announced that she would re-record her albums to own her new master recordings. These records were marketed as “Taylor’s Version.”

In his statement, Braun mentioned a number of his clients from over the years: Grande, Bieber, Andrew Watt, Lil Dicky, Demi Lovato, Zac Brown Band, Steve Angello, and PSY were all on his list.


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