Nextag has announced the launch of their leading Android app and an upgrade to their iPhone mobile shopping application, just in time to maximize mid-December shopping spikes.
“Consumers have already demonstrated they are in the mood to buy, and our new apps for iPhone and Android make it that much easier for them to research, compare and shop on the fly as the holiday season peaks,” said Jeffrey G. Katz, Chief Executive Officer of Nextag. “People looking to complete their last-minute shopping can use their smartphones to tap, snap and save. We’re giving more tools to consumers to get the most out of their shopping experience and relieve the stresses of bad weather and crowded malls.”
As online shopping becomes a greater portion of the overall holiday sales revenue, smartphone apps are playing their biggest role yet in driving consumers’ purchase decisions. Of the $447 billion that U.S. shoppers will spend this holiday season, $127 billion will be influenced by mobile apps, according to Bloomberg BusinessWeek.
Nextag’s updated Android and iPhone applications include several price comparison, research and shopping tools consumers need, all in the palm of their hands. Features include:
- The ability to scan barcodes and use Nextag’s search tools to find best prices from thousands of merchants
- Store locator to quickly find the products you want in your neighborhood
- Speedy searches and the ability to sort by lowest price, brand, seller ratings and more
- Wishlist functionality that enables lists to be created and shared with friends and family -“ or just keep handy for future reference
- Innovative image recognition technology -“ just snap a picture with your iPhone and find your product with a single click
The Nextag mobile apps are available at: http://www.nextag.com/serv/main/buyer/mobile/promo/iphone.jsp (iPhone) and http://www.nextag.com/serv/main/buyer/mobile/promo/android.jsp (Android). Apps for other platforms are available at: http://www.nextag.com.
