Martha Stewart Living Omnimedia and Callaway Digital Arts today announced the Martha Stewart Makes Cookies App is available on the App Store. Designed specifically for iPad, it provides home bakers with all the inspiration, information, tools, and functionality they need, right at their fingertips, including more than 50 recipes, shopping lists, “how-to” videos, timers, and techniques. The app will be unveiled today at 10 a.m. ET/9 a.m. CT on “The Martha Stewart Show” on Hallmark Channel.
The Martha Stewart Makes Cookies App brings together the beautiful design, trusted recipes, and culinary “how-to” expertise that are hallmarks of the Martha Stewart brand.
“Martha Stewart Makes Cookies is a great app for everyone-”people like me who have been baking forever, and those who are learning to bake for the first time, especially children, who are tech savvy and will enjoy using it alongside their parents,” said Martha Stewart, Founder of MSLO. “At MSLO, we love cookies, we love these recipes, and we love the fact that we can share our innovative new app with everyone just in time for the holiday season!”
Features
- A “cookie runway” that allows users to search through all of the app’s 50+ recipes
- An innovative roulette-wheel-style recipe finder that lets users search by type and flavor
- Shopping lists that can be emailed
- Ability to share favorite cookies via email, Facebook, or Twitter
- Sumptuous photographs of all kinds of cookies
- Timers, tips and techniques
- 11 easy-to-follow “how-to” videos
- A glossary of tools for mixing, baking and decorating
- Links directly to macys.com, where users can purchase necessary equipment and more
It is both a baking resource and a cookie gift guide for the holiday baker, with suggestions for everyone from the Traditionalist (Classic Shortbread) to the Trendsetter (Chocolate-Chestnut Meringues); from the Little Ones (Gingerbread People) to the Grown-Ups (Fennel, Orange, and Nut Biscotti) and more. The app is expected to be updated with 50 additional recipes in January, just in time for Valentine’s Day.
Price
The Martha Stewart Makes Cookies App is available for $7.99 from the App Store on iPad.
