Iomega Offering Portable USB 3 Hard Drives at USB 2 Prices

Posted by at 1:03 pm on August 24, 2010

Iomega toady announces that it is moving to the new SuperSpeed USB 3.0 interface for all Iomega USB 2.0 portable hard drives, beginning with the award-winning line of Iomega eGo Portable Hard Drives. The new all-USB 3.0 eGo Portable Hard Drives will feature hardware encryption and super toughness, too, thanks to a drop spec twice the industry average -“ all at USB 2.0 product prices of the last generation of drives.

All of the new Iomega USB 3.0 eGo Portable Hard Drives come out of the box with 256-bit hardware encryption built-in (PC only), as well as the cables required to enjoy your drive right away, whether your desktop or laptop has USB 2.0 or USB 3.0 ports. The Prestige family of portable hard drives will also feature 256-bit hardware encryption built-in (PC only) with the transition to USB 3.0 models in the first quarter of 2011.

USB 3.0 Transition Timeline for Iomega Portable Hard Drives

Iomega plans to move all eGo Portable Hard Drives in 500GB and 1TB capacities to the new USB 3.0 interface by early October. Totally compatible with all USB 2.0 computers, the new USB 3.0 eGo Portable Hard Drives will include Iomega’s industry-leading Drop Guard Xtreme, which provides added protection from drops of nearly seven feet or twice the industry average.

In the first quarter of 2011, Iomega plans to move the Iomega Prestige Compact Portable Hard Drive line to USB 3.0 on all models. Shortly thereafter, Iomega will move the rest of its portable external hard drive models to the USB 3.0 interface.

The Iomega Protection Suite

Included free of charge with all of Iomega’s eGo and Prestige Portable Hard Drives is the Iomega Protection Suite, a portfolio of backup and anti-virus software giving users added protection for their photos, videos, music and other files.

Include Software

Trend Micro v.Clone software, an Iomega exclusive, captures a complete virtual image of your PC -” including the operating system, all applications, your settings, and all your files to your Iomega hard drive. Access the cloned copy and use it seamlessly on another computer, just as if you’re working from your own PC. When you reconnect, automatically sync your data to your primary PC, so that files are always up to date.
Trend Micro A complementary 12 month subscription to Trend Microâ„¢ Internet Security for the PC, or Trend Micro Smart Surfing software for Mac.
QuickProtect Iomega QuikProtect: backup software for simple scheduled file-level backup of data to hard drives and network-attached storage devices (for Windows and Mac desktops and notebooks).
Retrospect Backup Software Roxio Retrospect Express software: backup all of your data plus applications and settings (for Windows and Mac desktops and notebooks).
Mozy Online Backup MozyHome Online Backup service: Convenient online backup service with 2GB of online capacity for free (unlimited online storage for $4.95/month). MozyHome Online service allows you to restore your most important data from any computer with internet access, at any location in the world.

Pricing, Availability and Warranty

For more information on Iomega’s complete line of portable hard drives, including current pricing, please go to www.iomega.com. Also be sure to see Iomega’s new USB 3.0 product video at YouTube.

The Iomega USB 3.0 Adapter for USB 2.0 laptops is available for $39.99, and the Iomega USB 3.0 PCI Express Adaptor for PC desktops is $39.99. (Pricing is U.S. suggested retail.)

All Iomega portable hard drives include a 3-year limited warranty (with registration). Iomega-branded portable hard drives are available from online retailers, VARs, resellers and select retailers, as well as at www.iomega.com.

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