Push Pop Press Acquired by Facebook

Posted by at 2:54 pm on August 3, 2011

Facebook today took over Push Pop Press. It is thought that Facebook has bought Push Pop Press for its design expertise. The company was founded by two former Apple engineers, Kimon Tsinteris and Mike Matas. Tsinteris worked on mapping and location services for Apple, while Matas is a user interface specialist. Matas is credited with designing at least four of Apple’s default iPhone apps and Photo Booth for the Mac.

Push Pop Press is the second Apple-related company that Facebook has acquired. Earlier this year the social network bought Sofa, a Dutch software company that created several Mac applications. The company, which also designed icons for Nike and Firefox-maker Mozilla, was folded into Facebook’s design team.

In a statement on its website, Push Pop Press said: “We’re taking our publishing technology and everything we’ve learned and are setting off to help design the world’s largest book, Facebook.”

Push Pop Press drew attention earlier this year with the release of Our Choice, an iPad version of a book by Al Gore. The app took the text of Gore’s book, which was first published in 2009, and added interactive graphics, animation and more than an hour of video.

At the time Push Pop Press said the app would “change the way we read books”. In its statement on the Facebook acquisition the company said “Facebook isn’t planning to start publishing digital books”.

Neither Facebook nor Push Pop Press has revealed how much the acquisition deal was worth.

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