Pitchfork Music Festival Starts Friday

Posted by at 1:00 pm on July 13, 2011

The three-day Pitchfork Music Festival is set to get underway on Friday, July 15, in Chicago’s Union Park. Three-day passes have sold out, though a batch of Friday and Saturday tickets remain, while Sunday tickets are also officially sold out.

Pitchfork has also announced a Parisian offshoot of the Pitchfork Music Festival, which will take place in October and host Bon Iver and some to-be-announced Justin Vernon-curated acts. Bon Iver is not scheduled to appear at this weekend’s event.

For the fifth year in a row, the festival will be webcast by Optimus.  A team of 25 Optimus employees will be operating cameras and managing data flow both on- and off-site. Optimus also will create animation for the independent music festival and its sponsors, as well as assemble a reel that will be played on jumbotrons between bands and on the live stream.

This year the festival has done one better on their online sister brand and has introduced an iPhone app for Pitchfork Music Festival. The app is free and is really nicely done.

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