LG has teamed up with Best Buy, Electronic Arts and NCAA Football to bring the ultimate college football experience to fans across the country with the LG PRESENTS EA SPORTS 2010 NCAA Football Challenge Tour.
LG has created a customized 28-foot mobile exhibit, equipped with LG Infinia HDTVs, multiple gaming stations and a full LG kitchen.
Starting at UCLA this past weekend, the tour is visiting college campuses across the country and hosting gaming tournaments that will award one student winner from each school a trip to the contest finals at the 2011 Rose Bowl. The winners from each campus will compete at the finals in Pasadena for a grand prize of $10,000. The tour will be making stops at Best Buy stores across the United States, rewarding fan participation and celebrating renowned college football rivalries.
Tapping into Fans’ Passion
From October 2010 to January 2011, the LG football-fortress-on-wheels is hitting the road for a multi-stop tour; visiting 18 cities from Piscataway to Pasadena and setting up at 11 NCAA football games, including the SEC Championship and the Rose Bowl.
Technology behind the Tour
Technology behind the tour includes eight LG HDTVs: 55-, 47- and 32-inch class LED models as well as a 50-inch plasma HDTV. These screens are the centerpiece of the mobile tour vehicle, which includes gaming stations for fans to play the EA SPORTS NCAA Football 11, and viewing booths to catch up-to-the minute scores and highlights from rivalry games across the country.
Completing the gameday fan experience will be cooking demonstrations and tastings in the LG kitchen, stocked with top-of-the-line LG appliances -“ including two induction cooktops; the brand new stainless steel double-oven range, a French-door four-door refrigerator, an over-the-range microwave, and steam dishwasher. LG’s 6Motion front-load SteamWasher and companion clothes dryer also will be on display.
LG Rivalry Challenge
Each week during the tour, fans can vote for their favorite team in the week’s biggest rivalry games. Fans can vote online at www.lg.com/ncaa or text “RIVALRY” to 67463. Fans who vote are entered for a chance to win weekly prizes, LG HDTVs, and the grand prize, a full LG suite of home entertainment products.
Tour Stops include:
- Friday, Oct. 8, 2010
California Competition
Berkeley, CA - Saturday, Oct. 9, 2010
UCLA at Cal
Berkeley, CA - Friday, Oct. 15, 2010
TCU Competition
Fort Worth, TX - Saturday, Oct. 16, 2010
BYU at TCU
Fort Worth, TX - Monday, Oct. 18, 2010
SMU Competition
Dallas, TX - Friday, Oct. 22, 2010
Tennessee Competition
Knoxville, TN - Saturday, Oct. 23, 2010
Alabama at Tennessee
Knoxville, TN - Tuesday, Oct. 26, 2010
Florida Competition
Gainesville, FL - Friday, Oct. 29, 2010
UCF Competition
Orlando, FL - Saturday, Oct. 30, 2010
East Carolina at UCF
Orlando, FL - Tuesday, Nov. 2, 2010
Florida State Competition
Tallahassee, FL - Friday, Nov. 5, 2010
LSU Competition
Baton Rouge, LA - Saturday, Nov. 6, 2010
Alabama at LSU
Baton Rouge, LA - Friday, Nov. 12, 2010
Auburn Competition
Auburn, AL - Saturday, Nov. 13, 2010
Georgia at Auburn
Auburn, AL - Tuesday, Nov. 16, 2010
USF Competition
Tampa, FL - Friday, Nov. 19, 2010
Miami Competition
Miami, FL - Saturday, Nov. 20, 2010
Virginia Tech at Miami
Miami, FL - Saturday, Nov. 27, 2010
Virginia at Virginia Tech
Blacksburg, VA - Tuesday, Nov. 30, 2010
Virginia Tech Competition
Blacksburg, VA - Thursday, Dec. 2, 2010
North Carolina Competition
Chapel Hill, NC - Saturday, Dec. 4, 2010
SEC Championship
Atlanta, GA - Tuesday, Dec. 7, 2010
LG USA Headquarters
Englewood Cliffs, NJ - Wednesday, Dec. 8, 2010
Rutgers Competition
Piscataway, NJ - Saturday, Jan. 1, 2011
Rose Bowl
For more information about the LG Presents EA Sports 2010 NCAA FOOTBALL CHALLENGE TOUR, please visit www.LG.com/us/ncaa
