HTC Brings Their Phones to China

Posted by at 3:32 pm on July 27, 2010

HTC has introduced its brand and first HTC-branded devices in China. As part of its mobile operator focus, HTC also announced a partnership with China Mobile to bring future HTC phones to market and announced a new distribution partnership with China’s largest electronics distributor, GOME Electrical Appliances Holding Ltd.

With a broad portfolio of innovative smartphones, HTC’s design philosophy is rooted in the belief that one size does not fit all and focuses on creating an intuitive and personalized mobile experience that is based on a unique people-centric approach. ¬†HTC’s entry into China represents its continued growth and highlights the broad demand for its unique smartphones and the increased visibility of its brand globally.

“The pace of mobile innovation globally is moving at an extraordinary rate, and we are excited to be bringing many of our most innovative phones to China, the largest and most sophisticated mobile market in the world,” said Peter Chou, chief executive officer of HTC. “HTC was founded with a vision for mobile convergence and a passion for innovation that has established us as a globally recognized mobile leader.”

Initially coming to China are HTC’s newly unveiled smartphones with HTC Sense: The HTC Tianxi, HTC Tianyi, HTC Desire and HTC Wildfire. HTC Sense is a unique user experience focused on putting people at the center by making phones work in a more simple and natural way. This experience revolved around observing and listening to how people live and communicate.

The industry has recognized HTC’s contributions through a variety of awards including Fast Company’s 2010 Top 50 Most Innovative Companies and MIT Technology Review’s 2010 50 Most Innovative Companies. The GSMA also recently awarded the HTC Hero as the “Best Phone of 2009.” For more information on HTC’s visit www.htc.com/quietlybrilliant.

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