Adobe Tools Used to Create Martha Stewart App

Posted by at 2:31 pm on November 14, 2010

Adobe has announced that Martha Stewart Living’s debut digital publication was delivered using tools from the recently announced Adobe Digital Publishing Suite. The result, a special 20th anniversary digital issue of Martha Stewart Living, subtitled “Boundless Beauty,” is now available for the iPad through the Apple App Store.   Martha Stewart and Kevin Lynch will demo’d the app on “The Martha Stewart Show” on Hallmark Channel.

Created with Adobe’s digital publishing technology, Martha Stewart Living’s edition for the iPad re-imagines for the digital age one of the world’s most recognized mass-market consumer lifestyle titles. Featuring all original content, the app brings together the inspiring ideas, practical “how-to” information and beautiful photography that distinguish the Martha Stewart Living brand. Innovative functionality includes scrolling recipes, slide shows, videos, audio, animation, panoramas, access to Martha’s Twitter feed and more, to create an immersive, cinematic experience.

Adobe’s work with publishers, including Martha Stewart Living Omnimedia and Condé Nast, helped Adobe define a new set of hosted publishing services and tools that comprise the Adobe Digital Publishing Suite. Built on the foundation of Adobe Creative Suite and Adobe InDesign CS5 software, the Digital Publishing Suite enables the design and delivery of innovative publisher-branded reading experiences, paired with flexible commerce models and support for deep analytics reporting. As other devices come to market, publishers can use Adobe’s tools and workflows to create and distribute digital publications across multiple devices and platforms. Additional information is available at http://adobe.com/digitalpublishing.

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