Jay Leno is making another bid for primetime success, this time with a series that is close to being approved at CNBC, Variety is reporting. The latenight veteran is expected to host a program focused on his love of cars, this person said. Leno’s publicist, Richard Guttman, and CNBC declined to comment.
Leno, who launched a five-nights-a-week talk show on NBC’s primetime in 2009 at the behest of then NBCU chief executive Jeff Zucker – a disastrous effort – will this time burnish his hobby. He has long been known to enjoy collecting cars. Details of a start date or number of episodes order were not available, and the deal is not finalized, but looks promising sources say. CNBC, which is best known for its daily coverage of business and the markets, has been making more strides in primetime recently.