Posts tagged as: BrandIndex

BBC, Google, Apple, Amazon Drop YouGov’s UK BrandIndex

The BBC, Google, Apple and Amazon are among media and Internet brands whose reputation in Britain was dragged down by negative buzz this year, according to annual brand ranking data from YouGov’s BrandIndex. While the BBC iPlayer topped the U.K. list of brands with the biggest positive buzz in 2012, according to the Guardian, the […]

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