Posts tagged as: Gigi Hadid

Tommy Hilfiger Uses Facebook Messenger Bot to Promote Fashion Collection

Tommy Hilfiger has stepped into the conversational commerce game and launched a chatbot on Facebook Messenger to tie in with its New York Fashion Week extravaganza. Named TMY.GRL (reminiscent of the popular Tommy Girl fragrance of the 1990s), the service enables personalized, scalable conversations with fans surrounding the brand’s new Fall 2016 line and its […]

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