Hulu is looking into offering its users with an advertising-free service, the Wall Street Journal claims. The streaming service may offer an extra tier of service that removes advertisements from view, one that costs even more than the existing premium subscription option, as Hulu faces increased pressure from Amazon prime Instant Video and Netflix, two […]
Netflix will not be bringing third-party advertising to its video-streaming service, the company has advised. Recent reports suggested that Netflix was testing putting in trailers for Netflix programming before and after shows being watched on the service, though the company has since spoken out denying it is considering bringing any revenue-generating advertising anytime soon, and […]
Spotify will soon be showing video-based advertising to listeners of its free service. The streaming music company has revealed it will start airing the videos to its free users shortly, with both desktop and mobile app users set to see the clips, though marketers will have a few options for how their advertizing efforts get […]
Facebook today announced that it has begun testing video ads in users’ news feed. The ads will play automatically when users scroll to them. As with other video content in the news feed, the ads will play without sound. Users who don’t want to watch the ad can just scroll past it. If the video […]
Twitter is now allowing promoted tweets to appear in the feeds of iOS and Android apps, according to an announcement. While promoted tweets are nothing new, these have so far only been displayed via the twitter.com web client. Advertisers will initially be limited to displaying tweets to people who already follow them on Twitter, but […]
Adobe has posted Photoshop Touch for the iPad 2 for $9.99. The finished app provides many of the requested creative features from the desktop version, such as layer editing and filters, while adding in elements that wouldn’t be possible on the desktop. Artists can scribble or trace to select objects or even fill content with […]
Sony on the eve of the PlayStation Vita‘s first US wave has kicked off a record $50 million ad campaign to recapture its place not just from Nintendo but from Apple. The most Sony has ever spent on any PlayStation launch in the US, the campaign includes both online spots as well as traditional billboards […]
Microsoft late Sunday kicked off a new TV ad campaign that for the first time portrayed its lineup as a cohesive family. The lead ad, “Epic Share,” shows a daughter using a Windows Phone to capture her father playing Dance Central 2 on an Xbox 360 with a Kinect, share it with a Windows 7 […]
The newly introduced, ad-supported Kindles can get their ads removed, though Amazon will charge users $30 to do it, per a user on the MobileRead forums. The company allows owners of the Special Offers Kindle to log into their Manage Your Kindle page and unsubscribe from the ads. This costs the difference in the retail […]
Microsoft complaints against Google have led the FTC to launch an investigation into Google’s practices, says an unnamed person as he’s not authorized to comment publicly. Google allegedly illegally raised Microsoft’s advertising rates by a factor of 50, AdAge reported. Other allegations against Google regarding advertising will also be looked into and are part of […]
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