Sprint to Carry Live NFL Network Game Telecasts

Posted by at 3:20 pm on November 10, 2009

Sprint today announced that it will be the only wireless carrier to offer live NFL Network game telecasts via its exclusive NFL Mobile Live application and on Sprint TV beginning Nov. 12 when NFL Network televises the first of its eight-game Thursday Night Football schedule. Both NFL Mobile Live and Sprint TV are available at no additional cost to Sprint data subscribers with a data plan.

The first televised game features the San Francisco 49ers hosting the Chicago Bears on NFL Network. NFL Network’s Thursday night telecasts will be available to Sprint subscribers including games on Thanksgiving Day (Nov. 26) and special NFL Network games on Saturday, Dec. 19, and Christmas Day (Friday, Dec. 25).

“Sprint and the NFL continue to make it easy for fans to follow their favorite players and teams with NFL Mobile Live,” said Steve Gaffney, Sprint’s vice president, corporate marketing. “With the Now Network, Sprint delivers live game information, which now includes the live game telecasts of all of the NFL Network games. What makes NFL Mobile Live so compelling is our ability to deliver live information for fans to access as they live their lives, on their terms.”

One of Sprint’s most popular applications, NFL Mobile Live reached 1 million users more quickly than any other application in the company’s history during the 2008 season. Usage of NFL Mobile Live nearly tripled since the 2008 season, making it Sprint’s No. 2 most-popular sports and news app behind Sprint TV. Sprint subscribers can download NFL Mobile Live by texting NFL to 7777 (standard text-messaging rates apply).

More information is available at www.sprint.com/nfl or www.nfl.com/sprint.

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