Sony Cyber-shot Cameras Get Smarter

Posted by at 1:11 am on August 7, 2008

Sony today has announced the   introductions of the   Cyber-shot DSC-T700 and DSC-T77 digital cameras with “intelligent” shooting functions.

The 10-megapixel T77 camera (shown to the left) is Sony’s thinnest model at less than 5/8 of an inch with a 3-inch, 16 x 9 touch panel LCD screen.   It features updated intelligent scene recognition technology, Smile Shutter and face detection technologies with child and adult priority, as well as high sensitivity shooting (up to ISO 3200), eleven scene modes, and in-camera image management.

While rich in technologies, style was a key factor in the development of both cameras, said Phil Lubell – director of digital camera marketing at Sony Electronics. They feature a newly-developed Carl Zeiss   lens that integrates a 4x optical zoom and Optical SteadyShot   image stabilization.

The T700   (shown to the right) has all the features of the T77 unit plus 4GB of internal memory that can store nearly 1,000 full-resolution or 40,000 VGA-quality photos; a 3.5-inch, wide touch panel Xtra Fine LCD screen for photo-like viewing (210 pixel-per-inch resolution) with high contrast and wide-angle viewing; and a thin profile (slightly more than 5/8 of an inch) so it can easily.

The T700’s has an internal database, which thousands of photos can be searched in-camera by event, date, smile or face, including children and infants; displayed in calendar or chronological views; organized in folders; and shared as slide shows or fun scrapbooks.

Both cameras feature updated intelligent scene recognition technology that can now select up to eight different scene modes, including macro, portrait and landscape modes.

This technology also includes a new anti-blink function in portrait mode that will virtually make closed-eyed photos an “old school” memory. The cameras will automatically take two shots and then determine whether the subject(s) have closed eyes using their advanced face detection technology. They will only record images with open-eyed subjects. If both pictures have subject(s) with closed eyes, the cameras will record one and display a warning so you can try again.

The DSC-T77 camera replaces the former T70 model and will be available in brown, green, pink, black and silver in late September for about $300. The new DSC-T700 cameras ships at the same time in red, champagne gold, pink, dark gray and silver for about $400.

1 Comment for “Sony Cyber-shot Cameras Get Smarter”

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