Rok Mobile officially launched today, allowing select invitees to try its music-focused wireless service. Rok Mobile is an MVNO that resells access to Sprint and T-Mobile’s 3G and LTE 4G networks. Rok doesn’t just provide wireless service, it also bundles in its own streaming music service.
Rok charges $50 per month for unlimited voice, messaging, and data in addition to music streaming, downloading, and caching. Rok offers customers access to 20 million tracks and lets people create their own playlists, as well as automatically generate playlists based on crowd-sourced favorites.
Interested customers can bring their own device, or purchase an iPhone or Android smartphone from Rok. Rok offers iOS and Android apps to provide access to its music service. Anyone wishing to trial Rok Mobile can request an invitation from its web site.
