Hulu announced on Wednesday that it’s raising the monthly price of its basic live-TV package (without any add-ons) from $39.99 to $44.99, a change that will go into effect on Tuesday, Feb. 26.
But here’s some good news: That same day, the monthly cost of Hulu’s standard subscription package (with commercials) will drop from $7.99 to $5.99. The price of the ad-free version of that package, however, will remain $11.99 a month. Customers signing up for Hulu on or after Feb. 26 will pay the new prices, while existing customers won’t notice a change in their bill until the first billing cycle after that date.
Hulu’s announcement comes just one week after streaming rival Netflix revealed a price increase for its subscribers. Effective immediately for new customers and being phased in over three months for current subscribers, Netflix’s popular HD Standard plan will now run $13 a month, up from $11. The 4K Premium Plan is increasing from $14 to $16 a month, while the Basic plan is inching up from $8 to $9 a month.
