HTC is prepared to make a version of its Zoe application available in the Google Play Store. The app is intended for all Android devices, which will be able to shoot their own Zoes and share the creative video-making process with others.
HTC’s Zoe is a camera feature specific to a select few of its smartphones, such as the HTC One (both M7 and M8). The new app will allow Samsung, LG, and other Android devices to shoot video clips and pair them with themes and pictures to create 30-second masterpieces.
The critical element of the new app is the ability to share Zoes online and contribute to them. For example, HTC envisions multiple people using Zoe to capture an event, such as a wedding, and then adding their own clips to a longer community video that provides for a more compete representation of the event.
Zoe will reach the Play Store later this week.
HTC is not stopping at Zoe, according to Re/Code. HTC plans to make other apps available to all Android devices. The company has already broken out some of its proprietary apps, such as the gallery and calendar, so they may be updated more frequently outside of full OS upgrades.
HTC has assembled a team of 260 people, collectively called HTC Creative Labs, to work on its apps both for HTC and non-HTC phones. HTC didn’t say which apps might arrive next.
