AT&T Increases Activation Fee to $40

Posted by at 11:54 am on June 12, 2014

AT&T has bumped up the price of activating new equipment on two-year plans from $36 to $40.

The change went into effect June 8. The fee doesn’t apply to AT&T Next plans, though AT&T told Fierce Wireless that heavy adoption of its early upgrade program played a role in increasing the activation fee for those signing contracts.

AT&T spokesperson Mark Siegel claimed “there are administrative and other costs associated with activating or upgrading a device” on two-year plans. Sprint charges a $36 activation fee, Verizon charges a $35 activation fee (waived if customers sign up for Edge within two month), and T-Mobile doesn’t charge an activation fee at all for customers who select a Simple Choice plan.

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