American Music Awards Drop to an All-Time Ratings Low

Posted by at 2:14 pm on November 21, 2016


The American Music Awards took a pretty big ratings hit Sunday, falling considerably from the show’s 2015 rating and hitting an all-time low in adults 18-49.

ABC’s broadcast of the AMAs drew a 2.4 rating in adults 18-49, down 31 percent from last year’s 3.5. It’s the lowest 18-49 rating on record for the awards, whose previous low point was a 3.4 in 2012.

“Sunday Night Football” was also down for NBC, drawing a preliminary 5.6. It will adjust up in the finals, but the early rating is 0.9 below last week’s 6.5. “The Simpsons” (1.3) was off 0.1 from its last episode without a national NFL lead-in, while “Family Guy” (1.2) and “The Last Man on Earth” (0.9) were even. A pair of “Bob’s Burgers” episodes drew 1.0 and 1.2 at 7:30 and 8:30.

CBS’ numbers are subject to change as the network’s primetime schedule started at 7:46 p.m., but “NCIS: Los Angeles,” “Madam Secretary” and “Elementary” are all likely to be within their normal numbers.

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