Over 1.35 million fans participated in Free Comic Book Day by visiting comic book shops on Saturday, May 4.
According to Diamond Comic Distributors, over 5.2 million comics were distributed at over 2,200 participating comic book shops worldwide.
The Free Comic Book Day website recorded over 118,000 unique visitors on the day of the event, exceeding the previous years’ unique visitor count by over 20%.
Free Comic Book Day was covered by over 700 TV broadcast stations and news outlets including CNN, NPR and the Los Angeles Times. The total coverage created an uptick in press mentions, generating $4 million in free publicity for the event, comic shops, and the comics industry as a whole.
