People today put out its iPad magazine app. The entertainment magazine is the first major title to directly acknowledge a paper subscription. An in-app authenticator will give those already subscribed to the paper magazine the option of downloading tablet issues for free as they become available.
Strictly digital subscribers pay the same $4 per issue common to other iPad magazines, making a paper subscription much more cost efficient .
The People App preserves much of the format of the paper magazine but in a touchscreen-friendly format that also adds extra photos and videos as well as quicker navigation.
